Creating a school store online for your educational institute comes with many benefits to not only your school but also your students due to the increased convenience of their shopping experience.

An online store saves shoppers time overall and with parents and students leading such busy lifestyles it allows stocking up on school supplies and uniforms to become much quicker and easier for the customer.

Parents prefer to purchase their school supplies online due to ordinary stores possessing more limited stock and a variety of other drawbacks. This confirms the importance of your institute setting up an online store and here are 5 key reasons how utilising this can benefit you.

 

Reason 1: It’s Open 24/7

Having a school store online allows orders to be made after business hours which is incredibly beneficial to your institute’s product sales and convenience. Parents will be able to make last minute orders throughout the day and night giving much more flexibility to their back-to-school shops.

You’re institutes store will be operating 365 days of the year without the obstacle of holidays and in turn providing an excellent online service to students and parents.

https://www.jubileebrands.co.uk/product/Colorit_Pencil_Case_783981

 

Reason 2: Allows For Regular Updates On Products, Pricing, And Offers

A school store online will enable you to keep regularly updating your prices easier and at no extra expenses. This also includes adding new products and incorporating new sales and offers for customers. This encourages parents and students to shop on your school store online and requires much less planning in advance for product releases and sales than a physical store.

Your institute should be considering distributing online to allow for much flexibility on updating and keeping students in the loop for back-to-school merchandise deals.

https://www.jubileebrands.co.uk/product/Rhombus_School_Writing_Set_784530

 

Reason 3: Provides Greater Customer Service

There are many advantages to opening a school store online for both your institute and shoppers because it allows you to provide a greater service to them. Whether this is through imagery and videos of the products, FAQ’s, reviews and comment sections, or order tracking. People often now prefer to shop online for a more simple and convenient experience without the hassle of face-to-face encounters. This means your institute will receive a greater number of orders on school supplies by moving your offline store to an online business.

https://www.jubileebrands.co.uk/product/Berna_Backpack_in_600D_784618

 

Reason 4: Tracking Analytics  

By setting up a school store online for your institute you will be able to monitor popular visiting times for your website through analytics giving more insight to when and where your visitors are coming from. Knowing what platforms and advertisements are drawing customers to your online store is valuable information to enhance your schools marketing.

Gathering information from analytics such as popular products will enable your institute to gain a better understanding of what interests your students most. This will enable you to build your marketing strategy around this information and advertise products more effectively that appeal to your students.

https://www.jubileebrands.co.uk/product/Parrot_Pack_of_4_Chalk_Sticks_787394

 

Reason 5: Building A Stronger Brand Image

A school store online creates a great opportunity to set your institutes brand ahead of the rest with a user-friendly design and visually appealing webpage. The best way to gain regular visitors and returning shoppers is providing a good customer experience to them when using your online store. This means a trusting and professional brand image and an easy to navigate website.

The good news is Jubilee Brands has just that with an affordable and user-friendly website designed for your school to begin selling your products and uniforms online! To enquire about setting up your school store online contact us on our webpage below:

https://www.jubileebrands.co.uk/school_website_enquiry_form